Differentiating Your Tours

· July 28, 2021


The Tour design and marketing program provides you with invaluable knowledge and skills that will help you manage your tour operation efficiently and effectively. The practical solutions and techniques provided in this program will definitely give you an edge over the competition through professional design, marketing, and execution of your tours.

This part of the program focuses on helping you define your Unique Selling Proposition and clearly communicating it to your potential customers, as this will give you the edge over the competition and will help you differentiate your tour.

Here is what you will learn in this course:

  • Your unique selling proposition
  • Transforming your tour into a memory of a lifetime
  • Giving your tour a sense of journey
  • Offering specialized tours
  • Finding your purpose

Target Audience

Tour managers, tour operators, tour designers, tour guides, tour marketing managers, travel agents and activity operators delivering experiences in Museums, Cultural sites, Historic sites, City tours, Bus tours, Nature walks, Zoos, Safaris, Wildlife Parks, Aquariums, Nature Reserves and more


Participants will receive a Completion Certificate from the world famous Tour Guide Central upon the successful completion of this course.

Not Enrolled
This course is currently closed

Course Includes

  • 7 Lessons
  • 2 Quizzes