Developing Compelling Tour Descriptions

· July 28, 2021


The Tour design and marketing program provides you with invaluable knowledge and skills that will help you manage your tour operation efficiently and effectively. The practical solutions and techniques provided in this program will definitely give you an edge over the competition through professional design, marketing, and execution of your tours.

This part of the program focuses on writing catchy tour descriptions that will command the attention of potential guests. 

Here is what you will learn in this course:

  • Techniques for writing powerful tour descriptions
  • Writing simple and effective descriptions
  • Effective writing styles
  • Using the “You don’t want to be left out” strategy
  • Leveraging social proof

Target Audience

Tour managers, tour operators, tour designers, tour guides, tour marketing managers, travel agents and activity operators delivering experiences in Museums, Cultural sites, Historic sites, City tours, Bus tours, Nature walks, Zoos, Safaris, Wildlife Parks, Aquariums, Nature Reserves and more


Participants will receive a Completion Certificate from the world famous Tour Guide Central upon the successful completion of this course.

Not Enrolled
This course is currently closed

Course Includes

  • 8 Lessons
  • 2 Quizzes
  • Course Certificate